Thank you for visiting! This site is dedicated to my clients, peers, friends, and others interested in keeping up on some of the articles, news, and trends in continuity management and related professions that have caught my interest.
In preparing for battle I have always found that plans are useless,
but planning is indispensable. – Dwight D. Eisenhower
Throughout the past month, the executives at my public relations agency have repeatedly been approached by members of the media for our opinions on the major missteps made by a variety of widely recognized brands. Here’s a quick debriefing on the latest big brand scandals and our take on each.
Source: The Biggest PR Crises Of 2017
Preparing for a crisis is not a luxury; it is a necessity. You know the odds are high that your company will suffer a disaster or crisis at some point. You cannot say you weren’t ready; today’s extreme public and government scrutiny demand that you should have been prepared. MIT’s Crisis Management & Business Continuity course will help prepare you for the inevitable.